Save your relationship and the planet...

From Bangladesh to South Africa...

A brand communications school in South Africa gave their students a brief to create a campaign for We Are What We Do and Megan Rowe sent us this picture of her finished product...

Megan designed product packaging to go with four actions to inspire people to help the environment and their relationship at the same time. Two birds with one stone, if you will.

She created packaging for an organic soap, to encourage the action 'take a bath with your partner', in order to save water. An envelope holds a road map to encourage couples to take a road trip instead of holidaying by plane. And to save electricity Megan created condom packaging, for the action, 'have sex with the lights off', and a candle, for 'have a candle lit dinner'.

Megan wanted to convey the message that it's easy to take small steps towards improving both the environment and your personal life, by taking a fun and light hearted approach. Lovely!

Action 001: Decline plastic bags wherever possible

Since the launch of the infamous 'I'm not a plastic bag', created in 2007 in collaboration with Anya Hindmarch, fake copies have been cropping up all over place.

This is our first spot in Bangladesh!

Action 16: Give your change to charity

A cause worthy of support we think...

Streetbite - a university group who organise daily soup runs for homeless people in Cambridge - are having a sponsored sleep out to raise awareness and money for their cause on Saturday November 28. All funds raised will go to five local homeless charities.

Have a look at their website where you can sign up to sleep out, or sponsor the sleepers:

http://www.streetbitesleepout.com/