Wednesday, 24 March 2010

Action 131: Add your own action



We've been working with Sainsbury's on a big "colleague engagement programme" and have recently spent the day with 50 Sainsbury's colleagues from around the country, having a huge powwow and workshop.

Back in January we launched a campaign asking everyone who works at Sainsbury's what simple action they would ask all 150,000 colleagues and 19 million customers to do to change the world.

The authors of the best ideas were invited down to the Sainsbury's head office in London where we worked together to develop their initial thoughts into fully fledged actions.

We spent the day brainstorming in groups, deciding what made a good action (simple, everyday, easy for anyone to do...) and drinking tea.

We discussed the pros and cons of starting carpools, going vegetarian for the day, and playing tiddlywinks.

We left with loads of ideas and will be developing each of these into activity days that will be held throughout the year in all Sainsbury's stores, depots and offices across the country.


Wednesday, 17 March 2010

Get tracking

We have created a series of beautiful action tracking posters.


Stick them on your fridge, in your classroom or next to the watercooler at work. You colour in a smiley face every time you've done an action. Enjoyed a fairtrade brew? Smiled when you answered the phone? Given blood? Then get out your pen and mark it up.

Each poster has a different theme. We've grouped together our actions that help you Save Energy and Water, Look After Where You Live, or Change things at Work for example.

Monday, 15 March 2010

We Are What We Do on telly!

We Are What We Do reached the dizzy heights of television this weekend. Horrah! Thank you BBC Click for featuring our site. We are honoured, and just this once we're happy for you to ignore Action 017: Try watching less TV.

Click here to see the film (our bit starts at 1 min 25)